This template outlines a few choice questions to get you thinking about how you want to position your podcast and gives a starting point.

Hopefully this exercise gets you looking at what’s out there, how to position yourself and how you’d like your podcast to look and feel.

Just press duplicate if you would like to use a copy of this template.

What’s your why?

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What are your goals?

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Who’s your audience?
Age:
Location:
Language:
Interests/hobbies:
Challenges:
Stage of life:
What do you want your podcast to be about?
What sector will the podcast focus in?
Are there any gaps in the market for this type of content?
Are there currently any competitors in the market?
What are you looking to get out of doing a podcast?
Who would be your dream company/guests to have on your podcast?
Now it’s time for any additional ideas you may have for the podcast. Name, style, etc.